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DIOR COUTURE EXHIBITION IN SHANGHAI
Cassie Kirk Apr 14, 2012

The Dior salons of Avenue Montagne have been recreated in Shanghai's grand Roosevelt House on The Bund for a special exhibition which will be unveiled to guests today. A presentation of the Spring/Summer 2012 Haute Couture collection will follow, marking the first time an Haute Couture collection has ever been shown in China.

On the 8th of this month, Dior.com began publishing in Mandarin as well as French and English. These two moves highlight the House of Dior's steps towards making its presence in China more pronounced.